Mark ChandDec 4, 20206 minCreative matters in AdvertisingCreative advertising is one of the most effective ways to reach your customers and drive sales. When competing with other companies, it...
Mark ChandNov 26, 20202 minMarket your small business with promotional videosBranding your business is all about creating a public image and projecting it to the world. To market your brand effectively, you need...
Mark ChandNov 24, 20202 minThe importance of creative in advertisingCreativity can be defined as “the use of imagination or original ideas to create something”. In advertising, it is what brings meaning to...
Mark ChandNov 24, 20204 minWhy Sex Sells…More Than EverMagazine ads featuring sex are on the rise, with the exception of two not-too-sexy industries Advertisers use sexual imagery to attract...
Mark ChandNov 23, 20202 minWHY YOUR DIGITAL AGENCY NEEDS TO GUIDE YOUR MESSAGINGEveryone working in the modern business world knows that there are a lot of ways to reach customers that didn’t exist five or ten years...